CHI 98 Conference Program April 18-23, 1998, Los Angeles, CA USA

Aaron Marcus Sessions

Tutorial: 13. Metaphor Design for User Interfaces

Sunday 09:00 - 17:30.

Aaron Marcus, Aaron Marcus and Associates, Inc.

Benefits
You will learn how to manage the fundamental concepts, terms, images and sounds for metaphors in productivity tools, multimedia and Web products and services, including data displays.

Origins
This is a popular tutorial from previous CHI conferences.

Features

Audience
Researchers and developers who may have designed user interfaces but have not studied metaphors specifically. Oriented toward practical user interface designers as well as those interested in visual communication, art history and anthropological aspects of computer interfaces.

Presentation
Lecture, case-study analyses, small-group design exercises and demonstrations.

Instructor
Aaron Marcus, president of Aaron Marcus and Associates, Inc. of Emeryville, CA and New York, NY, has presented tutorials since 1980. He founded his user interface design firm in 1982. He has written or co-authored four books on visual communication and over 100 articles, essays and papers on metaphor design, and visual communication.

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Panel: Baby Faces, UI Design for Small Displays

Thursday 14:00 - 15:30.

Organizer

Panelists




2026-03-07
chi98-web@acm.org
http://chi1998.acm.org/